Know which posts are seeing the most traffic, and when This spreadsheet can be used to track your progress on almost any metric. Here’s an example of it in use to keep tabs on the number of comments we received per post throughout Q2: (Thanks to the HubSpot team for turning us onto waterfalls.) We use it to track many of our OKRs here at Buffer. The waterfall spreadsheet template is extremely versatile for keeping pace with your goals. Monitor your progress to see if you’re on track The report will help you keep tabs on your engagement, top posts, and much more. This social media report is built in Google Sheets, and it works off of a data export from Buffer (though you can rig it to work with exports from other social media analytics tools as well). Track your social media marketing with week-over-week data Google Doc users can also go to “File > Make a Copy …” to add the spreadsheet to their account, then edit.

xls file to use and customize in Excel or Google Docs. Let’s jump in… 10 Ready-made Marketing Spreadsheets to Boost Your Productivityįor many of the free spreadsheets linked below, you can download as an. To give you a hand with managing spreadsheets in Excel and Google Sheets (and hopefully save a great deal of time), we’ve pulled together a list of essential spreadsheets, templates, formulas, and shortcuts that are handy for every marketer to have in their locker.

Finding or building the right ones and figuring out how best to use them can be time-consuming tasks. That being said, spreadsheets are not always easy.

This is why marketing spreadsheets have been such a boon for us, helping us to track important social media metrics, see our blog growth, and get more work done in less time. We like to think this extends into our workflows as well. One of our cultural values at Buffer, is to live smarter, not harder.

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